For written paper option: Write a three to four (3-4) page paper in which you: Fully explain emotional intelligence, and give two (2) examples of the concept. Next, examine the concept of “emotional quotient” compared to traditional “intelligence quotient.” Suggest two to three (2-3) reasons why leaders’ need emotional intelligence to manage today’s workforce. Speculate on at least two (2) possible consequences should a leader not possess emotional intelligence. Explore the elements of emotional intelligence that leaders must be aware of to increase leadership effectiveness. Recommend a strategy that the organization could undertake in order to improve the social skills of leaders within the organization and thereby positively influence their emotional intelligence. Support your recommendation with specific examples that illustrate why the strategy would be effective. Use at least two (2) quality academic resources you have located using the Strayer Learning Resource Center (LRC) resources / databases in this assignment. Academic references for this assignment should be formatted using APA guidelines for Annotated Bibliography. You can find helpful APA resources in the Strayer LRC. Review the Scavenger Hunt video located here for instructions on how to locate the APA resources. Note: Wikipedia does not qualify as an academic resource, and neither do web-based blogs. Format your assignment according to the following formatting requirements: Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required page length. Include a reference page. Citations and references must follow APA Annotated Bibliography format. The reference page is not included in the required page length.

For written paper option:

Write a three to four (3-4) page paper in which you:

Fully explain emotional intelligence, and give two (2) examples of the concept. Next, examine the concept of “emotional quotient” compared to traditional “intelligence quotient.”
Suggest two to three (2-3) reasons why leaders’ need emotional intelligence to manage today’s workforce. Speculate on at least two (2) possible consequences should a leader not possess emotional intelligence.
Explore the elements of emotional intelligence that leaders must be aware of to increase leadership effectiveness.
Recommend a strategy that the organization could undertake in order to improve the social skills of leaders within the organization and thereby positively influence their emotional intelligence. Support your recommendation with specific examples that illustrate why the strategy would be effective.
Use at least two (2) quality academic resources you have located using the Strayer Learning Resource Center (LRC) resources / databases in this assignment. Academic references for this assignment should be formatted using APA guidelines for Annotated Bibliography. You can find helpful APA resources in the Strayer LRC. Review the Scavenger Hunt video located here for instructions on how to locate the APA resources. Note: Wikipedia does not qualify as an academic resource, and neither do web-based blogs.
Format your assignment according to the following formatting requirements:
Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.
Include a reference page. Citations and references must follow APA Annotated Bibliography format. The reference page is not included in the required page length.

100 point outline 100 point works cited (bibliography) page 250 point presentation of research ~~~~~~~~. All Outlines and Works Cited Page are due at the start of class IN PAPER FORM, on Nov. 1st. BE ON TIME TO CLASS! If you are 15 or more minutes late, you will receive a zero (0) on this assignment. The computer in the classroom is the official time (because the clock is often wrong or broken). If you need your Outline to follow during your presentation, you must bring TWO copies. No Outlines, Works Cited pages or Presentations accepted late! YOU MUST BE PREPARED AND READY TO GO ON Nov. 1st. I will choose the order of the presentations at random. Outline 100 points: Information you want to include: Thesis Statement BRIEF Biography: Who are they or what is it? (if it is a theatrical movement or style) Give some background information about the person or style. What was/is going on in the world in which the person lives and writes? What is the person or style reacting to? Against? Commenting on? Major works: What have they done? Or what is it? (What are this movement’s unique characteristics?) Working process and philosophy Why is this person or movement important to the world of theatre? Ask these questions of your subject: WHO? WHAT? WHERE? WHEN? WHY? Outline Detail: Length: at least 2 full pages, typed, single spaced and spell checked. Use excellent structure to support the integrity of the content (please see attached example outline). This is a FULL SENTENCE OUTLINE in the MLA style guide format. Be sure to include specific details from your research in your outline using either parenthetical documentation or footnotes to give credit to your sources. I encourage you to use the resources of the Writing Lab in the Library for additional assistance. Works Cited (Bibliography) Page 100 points: Minimum of five (5) sources. Use a wide range of sources. 2 internet sources max. Other sources include books, scholarly articles, professional criticism, newspaper reviews, and TV interviews depending on your topic. Be sure you include all five sources in BOTH your outline and works cited page. Please note that your text book can be used as a source! MLA format required. The MLA Style Guide can be found online at www.mla.org or a hard copy can be found at the reference desk in the Collin Library. You may also use www.citationmachine.net. Please be aware that WIKIPEDIA, ENOTES, CLIFFS NOTES, AND SPARKNOTES ARE NOT VALID SCHOLARLY SOURCES! THESE WILL NOT COUNT IN EITHER YOUR OUTLINE OR YOUR WORKS CITED PAGE. 4 minute Presentation 250 points: Please see guidelines for Outline (above) for contents of presentation. You must include some form of visual aid (or audio aid depending on topic) during your presentation. Be sure to practice and time your presentation to fully use the 4 minutes required. Playwrights or Composers Albee, Edward Auburn, David Anderson, Maxwell Anouilh, Jean Ayckbourn, Alan Beckett, Samuel Blessing, Lee Brecht, Bertolt Brown, Jason Robert Chek(h)ov, Anton Churchill, Caryl Cohan, George M. Diderot, Denis Durang, Christopher Edson, Margaret Ensler, Eve Finn, William Forman, Richard Fornes, Maria Irene Friel, Brian Fugard, Athol Gershwin, George and Ira Guare, John Hammerstein, Oscar Hansberry, Lorraine Hart, Lorenz Henley, Beth Howe, Tina Hwang, David Henry Ionesco, Eugene Jarry, Alfred Kaufman, George S. Korder, Howard Kopit, Arthur Kushner, Tony Larson, Jonathan Mamet, David Margulies, Donald Medoff, Mark McNally, Terrence Miller, Arthur Moliere Norman, Marsha O’Neill, Eugene Odetts, Clifford Parks, Suzan-Lori Pinter, Harold Ravenhill, Mark Rodgers, Richard Rudnick, Paul Schaffer, Peter Shaw, George Bernard Shepard, Sam Silver, Nicky Simon, Neil Sondheim, Stephen Stoppard, Tom Valdez, Luis Vogel, Paula Wasserstein, Wendy Williams, Tennessee Wilson, August Wilson, Lanford Wolfe, George C. Directors and Choreographers Abbott, George Antoine, Andre Belasco, David Bennett, Michael Bogart, Ann Brook, Peter Brustein, Robert Champion, Gower Clarke, Martha Clurman, Harold Duncan, Isadora Fosse, Bob George II, Duke of Saxe Meiningin Glover, Savion Grotowski, Jerzy Hall, Peter Kazan, Elia Logan, Joshua Mayer, Michael Meyerhold, Vsevolod Nichols, Mike Nunn, Trevor Papp, Joseph Prince, Harold Richards, Lloyd Reinhardt, Max Strasberg, Lee Stroman, Susan Taper, Mark Taymor, Julie (also designs) Tharp, Twyla Tune, Tommy Wilson, Robert Zimmerman, Mary Movements or Styles Actor’s Equity Association Actor’s Studio Alexander Technique Bunraku Commedia Dell’arte Dadaism El Teatro Campesino Kathakali Kabuki Le Coq Method Medieval theatre Meisner Technique New Lafayette Theatre No(h) theatre of Japan Open Theatre Suzuki Method Teatro Campesino Theatre of the Absurd Xiqu Critics Atkinson, Brooks Barnes, Clive Bentley, Eric Gussow, Mel Kerr, Walter Rich, Frank Simon, John Woolcott, Alexander

100 point outline
100 point works cited (bibliography) page
250 point presentation of research
~~~~~~~~.
All Outlines and Works Cited Page are due at the start of class IN PAPER FORM, on Nov. 1st. BE ON TIME TO CLASS! If you are 15 or more minutes late, you will receive a zero (0) on this assignment. The computer in the classroom is the official time (because the clock is often wrong or broken).
If you need your Outline to follow during your presentation, you must bring TWO copies.
No Outlines, Works Cited pages or Presentations accepted late! YOU MUST BE PREPARED AND READY TO GO ON Nov. 1st. I will choose the order of the presentations at random.

Outline 100 points:
Information you want to include:
Thesis Statement
BRIEF Biography: Who are they or what is it? (if it is a theatrical movement or style) Give some background information about the person or style. What was/is going on in the world in which the person lives and writes? What is the person or style reacting to? Against? Commenting on?
Major works: What have they done? Or what is it? (What are this movement’s unique characteristics?)
Working process and philosophy
Why is this person or movement important to the world of theatre?
Ask these questions of your subject: WHO? WHAT? WHERE? WHEN? WHY?

Outline Detail:
Length: at least 2 full pages, typed, single spaced and spell checked.
Use excellent structure to support the integrity of the content (please see attached example outline).
This is a FULL SENTENCE OUTLINE in the MLA style guide format.
Be sure to include specific details from your research in your outline using either parenthetical documentation or footnotes to give credit to your sources.
I encourage you to use the resources of the Writing Lab in the Library for additional assistance.

Works Cited (Bibliography) Page 100 points:
Minimum of five (5) sources. Use a wide range of sources. 2 internet sources max. Other sources include books, scholarly articles, professional criticism, newspaper reviews, and TV interviews depending on your topic. Be sure you include all five sources in BOTH your outline and works cited page. Please note that your text book can be used as a source!
MLA format required. The MLA Style Guide can be found online at www.mla.org or a hard copy can be found at the reference desk in the Collin Library. You may also use www.citationmachine.net.
Please be aware that WIKIPEDIA, ENOTES, CLIFFS NOTES, AND SPARKNOTES ARE NOT VALID SCHOLARLY SOURCES! THESE WILL NOT COUNT IN EITHER YOUR OUTLINE OR YOUR WORKS CITED PAGE.

4 minute Presentation 250 points:
Please see guidelines for Outline (above) for contents of presentation.
You must include some form of visual aid (or audio aid depending on topic) during your presentation.
Be sure to practice and time your presentation to fully use the 4 minutes required.
Playwrights or Composers
Albee, Edward
Auburn, David
Anderson, Maxwell
Anouilh, Jean
Ayckbourn, Alan
Beckett, Samuel
Blessing, Lee
Brecht, Bertolt
Brown, Jason Robert
Chek(h)ov, Anton
Churchill, Caryl
Cohan, George M.
Diderot, Denis
Durang, Christopher
Edson, Margaret
Ensler, Eve
Finn, William
Forman, Richard
Fornes, Maria Irene
Friel, Brian
Fugard, Athol
Gershwin, George and Ira
Guare, John
Hammerstein, Oscar
Hansberry, Lorraine
Hart, Lorenz
Henley, Beth
Howe, Tina
Hwang, David Henry
Ionesco, Eugene
Jarry, Alfred
Kaufman, George S.
Korder, Howard
Kopit, Arthur
Kushner, Tony
Larson, Jonathan
Mamet, David
Margulies, Donald
Medoff, Mark
McNally, Terrence
Miller, Arthur
Moliere
Norman, Marsha
O’Neill, Eugene
Odetts, Clifford
Parks, Suzan-Lori
Pinter, Harold
Ravenhill, Mark

Rodgers, Richard
Rudnick, Paul
Schaffer, Peter
Shaw, George Bernard
Shepard, Sam
Silver, Nicky
Simon, Neil
Sondheim, Stephen
Stoppard, Tom
Valdez, Luis
Vogel, Paula
Wasserstein, Wendy
Williams, Tennessee
Wilson, August
Wilson, Lanford
Wolfe, George C.

Directors and Choreographers
Abbott, George
Antoine, Andre
Belasco, David
Bennett, Michael
Bogart, Ann
Brook, Peter
Brustein, Robert
Champion, Gower
Clarke, Martha
Clurman, Harold
Duncan, Isadora
Fosse, Bob
George II, Duke of Saxe
Meiningin
Glover, Savion
Grotowski, Jerzy
Hall, Peter
Kazan, Elia
Logan, Joshua
Mayer, Michael
Meyerhold, Vsevolod
Nichols, Mike
Nunn, Trevor
Papp, Joseph
Prince, Harold
Richards, Lloyd

Reinhardt, Max
Strasberg, Lee
Stroman, Susan
Taper, Mark
Taymor, Julie (also designs)
Tharp, Twyla
Tune, Tommy
Wilson, Robert
Zimmerman, Mary

Movements or Styles
Actor’s Equity Association
Actor’s Studio
Alexander Technique
Bunraku
Commedia Dell’arte
Dadaism
El Teatro Campesino
Kathakali
Kabuki
Le Coq Method
Medieval theatre
Meisner Technique
New Lafayette Theatre
No(h) theatre of Japan
Open Theatre
Suzuki Method
Teatro Campesino
Theatre of the Absurd
Xiqu

Critics
Atkinson, Brooks
Barnes, Clive
Bentley, Eric
Gussow, Mel
Kerr, Walter
Rich, Frank
Simon, John
Woolcott, Alexander

Deliver an informative speech on the same topic you have selected for the persuasive speech (smoking cessation). Use the same research support that you will use for the persuasive speech. For this activity: · Develop a brief outline of your speech. § In your informative speech, explain the following as it relates to the persuasive speech you will give in Unit 5: § Why you selected your topic. § What sources you plan to include. § Why the sources you selected are important to your speech. § How you want your audience to see your point of view. (my point of view as a nurse educating the community)

Deliver an informative speech on the same topic you have selected for the persuasive speech (smoking cessation). Use the same research support that you will use for the persuasive speech.
For this activity:
· Develop a brief outline of your speech.
§ In your informative speech, explain the following as it relates to the persuasive speech you will give in Unit 5:

§ Why you selected your topic.
§ What sources you plan to include.
§ Why the sources you selected are important to your speech.
§ How you want your audience to see your point of view. (my point of view as a nurse educating the community)

Congratulations! You have just been appointed Chief Financial Officer for Hill Country Snack Foods Company and report to Howard Keener, the firm’s CEO. As a first task, Keener has asked you to evaluate the performance of the firm and to make a recommendation about what the firm should do with its large cash balance and whether the firm should increase its leverage by taking on interest-bearing debt. Keener has asked you to specifically consider the following questions: How much additional financial risk can the firm handle given its business risk? What debt-to-capital structure would you recommend and how would issuing debt impact the company’s taxes and expected costs of financial distress? How could a more aggressive capital structure be implemented? How do you expect the capital markets to react to the implementation of your recommendations? At a minimum, your analysis should include measurement of the firm’s RNOA and a modified DuPont analysis of the firm’s current capital structure and cash holdings.

Congratulations! You have just been appointed Chief Financial Officer for Hill Country Snack Foods Company and report to Howard Keener, the firm’s CEO. As a first task, Keener has asked you to evaluate the performance of the firm and to make a recommendation about what the firm should do with its large cash balance and whether the firm should increase its leverage by taking on interest-bearing debt. Keener has asked you to specifically consider the following questions:
How much additional financial risk can the firm handle given its business risk?
What debt-to-capital structure would you recommend and how would issuing debt impact the company’s taxes and expected costs of financial distress?
How could a more aggressive capital structure be implemented?
How do you expect the capital markets to react to the implementation of your recommendations?
At a minimum, your analysis should include measurement of the firm’s RNOA and a modified DuPont analysis of the firm’s current capital structure and cash holdings.

A New IT Outsourcing Based Solution for the Bradford United Football Club of London Bradford United is one of the best known teams in British Premier League Football (Soccer). In the past, it has won the league several times and even more importantly, has been among the top five teams for well over three decades. Tony Colbert is the current coach of Bradford United and he has been mulling over a set of problems for the last several weeks. For a variety of reasons the current Bradford United team is dominated by young and upcoming players. This has meant a slump in performance in the current league as the new players struggle to come to terms with a much more experienced and strategically well developed opposition. However, Coach Colbert, who was in part responsible for the recruitment of young talented players, knows that a young side also means it has the capacity to improve rapidly and dramatically if given the proper guidance. As a matter of fact Coach Colbert’s strategy during the recruitment seasons of 2009 and 2010 were premised on this idea of rapid improvements in at least a segment of new talented players. Towards this effect, Colbert had also started a new regime in training and analysis that has already seen some dividends. The problem Coach Colbert has been mulling over is how to improve his training and analysis infrastructure. Named after his mentor, Carlos Amin Faridi, a legendary Spanish-Algerian coach, Colbert uses a system for analysis and training called the Faridi Information and Analysis Technique for Football (FIAT for Football). FIAT involves a very careful collection of information and post game analysis that helps the coach determine what development each player needs. For implementing FIAT in coaching Bradford United, Colbert has a coaching staff of ten – four Assistant Coaches and six Ball Monitoring Staff. On the morning of each game, Colbert meets with his Assistant Coaches for two hours, with input from the captain, to determine the opening line-up for the game and the potential pattern of substitution as the game proceeds. At the start whistle the entire staff is strategically located all along the sidelines as required by FIAT guidelines and they follow the game carefully taking notes intermittently on what different players did faced with different situations on the field. For instance, in a recent game between Liverpool and Bradford United, one of the Assistant Coaches was able to spot that Oliver Ridley, one of Bradford United’s mid-fielders invariably ended up pushing the ball too far to the left of the target player in long passes. The Asst Coach noted this thrice in the game and each time he made a note of his observation and the exact time on the game clock when he had noticed Ridley making the error. Once the game is over, late in the night or early next morning the notes from all the Coaches and Ball Monitors is consolidated and overlaps eliminated to create a draft version of the Video Segmentation Input Note (VSIN). It is handed over to Colbert for any additions or deletions to the notes list. Colbert’s first post-Game activity, again as laid out in the FIAT system, is an early morning meeting with the players for the standard Post Game Player Feedback Meeting (PGPFM). During this meeting, normally over breakfast the day after each game, Colbert listens to the players and their own assessment of the game. He uses this input to add notes to the VSIN. Colbert finalizes the notes and hands the final VSIN back to the Ball Monitors who then get on to the tedious task of locating and isolating the digital video feed on each incident indicated in the final notes. All Premier League football games are monitored by 22 cameras – each following one player. At a minimum this means about 12 to 14 hours of video feed for each game relevant to the players from any one team. The Ball Monitors, armed with the final VSIN note and an AVID Multi track video editing software, go through the 12 to 14 hours of video feed to locate the incidents/plays identified in the notes. As they locate and isolate each segment of the video feed required, the Ball Monitors add further notes. For instance, in the case of Ridley, three segments – Minute 11 Second 14, Minute 23 Second 06 and Minute 49 Second 47 were the ones that were isolated during the Bradford United-Liverpool game analysis. As the Ball Monitor watched the three segments again and again, he added the following notes in the margin “Note Approach to ball. Left leg out of position”. Sometimes these additional notes can be quite extensive as this is the first time that anybody is watching the video feed with any degree of attention. Once all the necessary video segments have been isolated, the Ball Monitors hand over the CD and the Updated VSIN notes to Colbert. Colbert and his team of Assistant Coaches meet for their First Post Game Analysis Session (FPGAS) and watch the segments and analyze them for a range of issues – overall strategy failures during the game, problems, if any, with individual players execution of game strategy, failures, if any, of individual players techniques, specific moves by players in terms of speed, aggression level etc, quality of dribbling, passing etc to name just a few of the things they pay attention to. At the end of the analysis session two notes are drawn up. The first is a note on Training Strategy that goes out as the document that guides the coaches during the next few days of training and the second a “Supplementary Requirements” document that goes back to the Ball Monitors to extract further video feed that is once again fed back to Colbert for the Second Analysis Session (SAS). Colbert has been painfully aware, each time he has followed the broad structure of FIAT laid down by Faridi that its current implementation is weak and incomplete. In terms of actual data that he would like to isolate about each game, there is much more he would like to see. For instance, he would like to see all the tackles that a specific player makes to get a sense of the consistency and technique a player uses in tackling a player of the opposite team with ball possession. So also, he would like to see how a specific player is moving under conditions of non-possession of the ball as would he love to see speed of movement while having the ball in-possession. The list of the different parsings of the video feed that he would find valuable is extensive and what has currently been implemented is limited and patchy. In large part this is because of two factors: the available length of time between any two games and if he were to try and implement all his requirements it would need an army of ball monitors to be working on the video feed. Already he is faced with rumblings from the teams ownership about the budget being out of control and so the prospects of him hiring any new staff is next to nil. Colbert’s reasons for wanting such an extensive analysis is simple. Not only does he believe that Faridi got it right but football, unlike many other sports, is one where the game is created and executed through many moments that seem non-crucial to the final outcome. For instance, how fast a player is moving on the field may not have anything directly to do with the sole goal scored in a game but it may have been central to the issue of why so few goal scoring opportunities were created. With the current system of limited video extraction he can only look at the “highlights” of the game whereas the real analysis of the game may also lie in some of the more inconspicuous moments of the game. Colbert, then, has been thinking hard about how to crack this problem of information shortage as he sees it. Often there is just 72 hours between two games and therefore all this has to happen during the first 48 of those 72 hours. On the morning of the next game the coaches and the captain meet to consider all the Post Game Analysis and decide on the Starting eleven for the upcoming game. Once the starting eleven for the game is identified, Colbert spends the last hour before the game back with the FIAT video segments that involves each of the players that constitute the starting eleven, makes some final notes, based on which he has a brief word with some of the players as to what they need to think of while on field and uses the notes for the final pep talk before the players walk on to the field. Assume you have run into Colbert at a pub in London and he has described the entire system as described above. He has sought your advice, as an Outsourcing and Process Re-Engineering expert on how to approach the problem he is facing. Assume that Colbert’s description of the problem he is faced with is the equivalent of him putting out an RFI (request for information). 1. Draw a Context Diagram for the FIAT for Football process 2. Draw a top level Data Flow Diagram for the FIAT for Football method 3. Blow up any one non-trivial process into a first level Data Flow Diagram After having drawn the above three models: 4. If you were to write a response to Colbert’s problem, would outsourcing be part of the solution? Explain.

A New IT Outsourcing Based Solution for the Bradford United Football Club of London
Bradford United is one of the best known teams in British Premier League Football (Soccer). In the past, it has won the league several times and even more importantly, has been among the top five teams for well over three decades. Tony Colbert is the current coach of Bradford United and he has been mulling over a set of problems for the last several weeks.

For a variety of reasons the current Bradford United team is dominated by young and upcoming players. This has meant a slump in performance in the current league as the new players struggle to come to terms with a much more experienced and strategically well developed opposition. However, Coach Colbert, who was in part responsible for the recruitment of young talented players, knows that a young side also means it has the capacity to improve rapidly and dramatically if given the proper guidance. As a matter of fact Coach Colbert’s strategy during the recruitment seasons of 2009 and 2010 were premised on this idea of rapid improvements in at least a segment of new talented players. Towards this effect, Colbert had also started a new regime in training and analysis that has already seen some dividends. The problem Coach Colbert has been mulling over is how to improve his training and analysis infrastructure.
Named after his mentor, Carlos Amin Faridi, a legendary Spanish-Algerian coach, Colbert uses a system for analysis and training called the Faridi Information and Analysis Technique for Football (FIAT for Football). FIAT involves a very careful collection of information and post game analysis that helps the coach determine what development each player needs. For implementing FIAT in coaching Bradford United, Colbert has a coaching staff of ten – four Assistant Coaches and six Ball Monitoring Staff. On the morning of each game, Colbert meets with his Assistant Coaches for two hours, with input from the captain, to determine the opening line-up for the game and the potential pattern of substitution as the game proceeds. At the start whistle the entire staff is strategically located all along the sidelines as required by FIAT guidelines and they follow the game carefully taking notes intermittently on what different players did faced with different situations on the field. For instance, in a recent game between Liverpool and Bradford United, one of the Assistant Coaches was able to spot that Oliver Ridley, one of Bradford United’s mid-fielders invariably ended up pushing the ball too far to the left of the target player in long passes. The Asst Coach noted this thrice in the game and each time he made a note of his observation and the exact time on the game clock when he had noticed Ridley making the error. Once the game is over, late in the night or early next morning the notes from all the Coaches and Ball Monitors is consolidated and overlaps eliminated to create a draft version of the Video Segmentation Input Note (VSIN). It is handed over to Colbert for any additions or deletions to the notes list. Colbert’s first post-Game activity, again as laid out in the FIAT system, is an early morning meeting with the players for the standard Post Game Player Feedback Meeting (PGPFM). During this meeting, normally over breakfast the day after each game, Colbert listens to the players and their own assessment of the game. He uses this input to add notes to the VSIN. Colbert finalizes the notes and hands the final VSIN back to the Ball Monitors who then get on to the tedious task of locating and isolating the digital video feed on each incident indicated in the final notes. All Premier League football games are monitored by 22 cameras – each following one player. At a minimum this means about 12 to 14 hours of video feed for each game relevant to the players from any one team. The Ball Monitors, armed with the final VSIN note and an AVID Multi track video editing software, go through the 12 to 14 hours of video feed to locate the incidents/plays identified in the notes. As they locate and isolate each segment of the video feed required, the Ball Monitors add further notes. For instance, in the case of Ridley, three segments – Minute 11 Second 14, Minute 23 Second 06 and Minute 49 Second 47 were the ones that were isolated during the Bradford United-Liverpool game analysis. As the Ball Monitor watched the three segments again and again, he added the following notes in the margin “Note Approach to ball. Left leg out of position”. Sometimes these additional notes can be quite extensive as this is the first time that anybody is watching the video feed with any degree of attention. Once all the necessary video segments have been isolated, the Ball Monitors hand over the CD and the Updated VSIN notes to Colbert. Colbert and his team of Assistant Coaches meet for their First Post Game Analysis Session (FPGAS) and watch the segments and analyze them for a range of issues – overall strategy failures during the game, problems, if any, with individual players execution of game strategy, failures, if any, of individual players techniques, specific moves by players in terms of speed, aggression level etc, quality of dribbling, passing etc to name just a few of the things they pay attention to. At the end of the analysis session two notes are drawn up. The first is a note on Training Strategy that goes out as the document that guides the coaches during the next few days of training and the second a “Supplementary Requirements” document that goes back to the Ball Monitors to extract further video feed that is once again fed back to Colbert for the Second Analysis Session (SAS).
Colbert has been painfully aware, each time he has followed the broad structure of FIAT laid down by Faridi that its current implementation is weak and incomplete. In terms of actual data that he would like to isolate about each game, there is much more he would like to see. For instance, he would like to see all the tackles that a specific player makes to get a sense of the consistency and technique a player uses in tackling a player of the opposite team with ball possession. So also, he would like to see how a specific player is moving under conditions of non-possession of the ball as would he love to see speed of movement while having the ball in-possession. The list of the different parsings of the video feed that he would find valuable is extensive and what has currently been implemented is limited and patchy. In large part this is because of two factors: the available length of time between any two games and if he were to try and implement all his requirements it would need an army of ball monitors to be working on the video feed. Already he is faced with rumblings from the teams ownership about the budget being out of control and so the prospects of him hiring any new staff is next to nil. Colbert’s reasons for wanting such an extensive analysis is simple. Not only does he believe that Faridi got it right but football, unlike many other sports, is one where the game is created and executed through many moments that seem non-crucial to the final outcome. For instance, how fast a player is moving on the field may not have anything directly to do with the sole goal scored in a game but it may have been central to the issue of why so few goal scoring opportunities were created. With the current system of limited video extraction he can only look at the “highlights” of the game whereas the real analysis of the game may also lie in some of the more inconspicuous moments of the game. Colbert, then, has been thinking hard about how to crack this problem of information shortage as he sees it. Often there is just 72 hours between two games and therefore all this has to happen during the first 48 of those 72 hours. On the morning of the next game the coaches and the captain meet to consider all the Post Game Analysis and decide on the Starting eleven for the upcoming game. Once the starting eleven for the game is identified, Colbert spends the last hour before the game back with the FIAT video segments that involves each of the players that constitute the starting eleven, makes some final notes, based on which he has a brief word with some of the players as to what they need to think of while on field and uses the notes for the final pep talk before the players walk on to the field.
Assume you have run into Colbert at a pub in London and he has described the entire system as described above. He has sought your advice, as an Outsourcing and Process Re-Engineering expert on how to approach the problem he is facing. Assume that Colbert’s description of the problem he is faced with is the equivalent of him putting out an RFI (request for information).

1. Draw a Context Diagram for the FIAT for Football process
2. Draw a top level Data Flow Diagram for the FIAT for Football method
3. Blow up any one non-trivial process into a first level Data Flow Diagram
After having drawn the above three models:
4. If you were to write a response to Colbert’s problem, would outsourcing be part of the solution? Explain.

he idea of a Semantic Web has been around since at least 2001, although many critics have been skeptical about its feasibility. For example, one school of thought believes that Web 3.0 is already here with the current advances in Web technology. The other school of thought supports that Web 3.0 is evolving as Artificial Intelligence (AI) is added to combine information indexing and classification to simulate patterns of human reasoning and logic. Although computers can store large amounts of data and present it in patterns, they cannot associate undefined patterns. Web 3.0 in the context of AI would be able to close that gap by detecting information patterns and integrating them in a dynamic process. Search engines capable of adapting to semantic technology would allow users to find, share, and collect information using natural language. So, is the Semantic Web really here? We have certainly come a long way. Web 1.0 consisted of static webpages. We could read, but not much else. Web 2.0 has opened up the dialogue among people, and it has created a new industry of social networking through blogging and Facebook. We are putting our ideas out there. Technologies to facilitate tagging, blogs, wikis, and podcast/videos are among the popular advances in Web 2.0. The productivity of online systems has been significant. Internet applications have grown among a wide range of industries as a result of interactive online systems. The reaction of people to these products and services has been phenomenal, and it has contributed to a new social digital economy that did not exist with Web 1.0. Some of the advances that we see more recently are natural language queries like “Where do I buy product X in California?” Someone querying with this statement appreciates a search engine returning several company links or even blogs where people are discussing the same product or asking the same question. The concept of tagging will carry through Web 3.0. The following materials introduce Web 3.0 from a historical perspective. Dr. Yuen’s site provides three short videos: Evolution Web 1.0, Web 2.0 to Web 3.0; The Future Internet: Service Web 3.0; and Web 3.0: Semantic Web. All materials are meant to familiarize the student with Web 3.0 features. The Web 3.0 implications to businesses and consumers are covered in the last article. Wheeler, S. (2011, January 5). A brief introduction to Web 3.0. Cognitive Interfund Transfer. Retrieved from http://cognitiveinterfundtransfer.blogspot.com/2011/01/brief-introduction-to-web-30.html Gaines, K. (n.d.). A brief introduction to Web 3.0. Web Designer. Retrieved from http://1stwebdesigner.com/what-is-web-3-0/ Yuen, S. (2010, September 19). Web 3.0. Learning Technologies. Retrieved from http://scyuen.wordpress.com/2010/09/17/web-3-0/ Verizon. (2010). Web 3.0: Its promise and implications to consumers and business. Optional Reading Strickland, J. (2011). How Web 3.0 will work. HowStuffWorks. Retrieved from http://computer.howstuffworks.com/web-30.htm Knowledge@Wharton. (2011, July 6). Web 3.0: The ‘Social Wave’ and how it disrupts the Internet. Managing Technology. Retrieved from http://knowledge.wharton.upenn.edu/article.cfm?articleid=2808 Rollyson, C. (2011, July 6). What kind of Web 3.0 world should we make? SocialMedia.biz. Retrieved, from http://www.socialmedia.biz/2011/07/06/what-kind-of-web-3-0-world-should-we-make/ Abhishek, N. (2012). Web 4.0 basics. The Customize Windows. Retrieved from http://thecustomizewindows.com/2011/09/web-4-0-basics/ Case Assignment After reading the course materials, write a 3- to 4-page paper on the following question: How will the Web 3.0 transformations be used in business? What are the benefits of W3.0 to consumers? Assignment Expectations Your paper should be 3–4 pages long. Take a definite stand on the issues, and develop your supporting argument carefully. Using material from the background information and any other sources you can find to support specific points in your argument is highly recommended; try to avoid making assertions for which you can find no support other than your own opinion. Provide proper citations for any material you reference from other sources. Follow the Student Guide to Writing a High-Quality Academic Paper for help in structuring and developing your paper. You will be particularly assessed on: Your ability to see what the module is all about and to structure your paper accordingly. Your informed commentary and analysis—simply repeating what your sources say does not constitute an adequate paper. Your ability to draw on a range of sources, and to establish your understanding of the historical context of the question.

he idea of a Semantic Web has been around since at least 2001, although many critics have been skeptical about its feasibility. For example, one school of thought believes that Web 3.0 is already here with the current advances in Web technology. The other school of thought supports that Web 3.0 is evolving as Artificial Intelligence (AI) is added to combine information indexing and classification to simulate patterns of human reasoning and logic. Although computers can store large amounts of data and present it in patterns, they cannot associate undefined patterns. Web 3.0 in the context of AI would be able to close that gap by detecting information patterns and integrating them in a dynamic process. Search engines capable of adapting to semantic technology would allow users to find, share, and collect information using natural language.
So, is the Semantic Web really here? We have certainly come a long way. Web 1.0 consisted of static webpages. We could read, but not much else. Web 2.0 has opened up the dialogue among people, and it has created a new industry of social networking through blogging and Facebook. We are putting our ideas out there. Technologies to facilitate tagging, blogs, wikis, and podcast/videos are among the popular advances in Web 2.0. The productivity of online systems has been significant. Internet applications have grown among a wide range of industries as a result of interactive online systems.
The reaction of people to these products and services has been phenomenal, and it has contributed to a new social digital economy that did not exist with Web 1.0. Some of the advances that we see more recently are natural language queries like “Where do I buy product X in California?” Someone querying with this statement appreciates a search engine returning several company links or even blogs where people are discussing the same product or asking the same question. The concept of tagging will carry through Web 3.0.
The following materials introduce Web 3.0 from a historical perspective. Dr. Yuen’s site provides three short videos: Evolution Web 1.0, Web 2.0 to Web 3.0; The Future Internet: Service Web 3.0; and Web 3.0: Semantic Web. All materials are meant to familiarize the student with Web 3.0 features. The Web 3.0 implications to businesses and consumers are covered in the last article.
Wheeler, S. (2011, January 5). A brief introduction to Web 3.0. Cognitive Interfund Transfer. Retrieved from http://cognitiveinterfundtransfer.blogspot.com/2011/01/brief-introduction-to-web-30.html
Gaines, K. (n.d.). A brief introduction to Web 3.0. Web Designer. Retrieved from http://1stwebdesigner.com/what-is-web-3-0/
Yuen, S. (2010, September 19). Web 3.0. Learning Technologies. Retrieved from http://scyuen.wordpress.com/2010/09/17/web-3-0/
Verizon. (2010). Web 3.0: Its promise and implications to consumers and business.
Optional Reading

Strickland, J. (2011). How Web 3.0 will work. HowStuffWorks. Retrieved from http://computer.howstuffworks.com/web-30.htm
Knowledge@Wharton. (2011, July 6). Web 3.0: The ‘Social Wave’ and how it disrupts the Internet. Managing Technology. Retrieved from http://knowledge.wharton.upenn.edu/article.cfm?articleid=2808
Rollyson, C. (2011, July 6). What kind of Web 3.0 world should we make? SocialMedia.biz. Retrieved, from http://www.socialmedia.biz/2011/07/06/what-kind-of-web-3-0-world-should-we-make/
Abhishek, N. (2012). Web 4.0 basics. The Customize Windows. Retrieved from http://thecustomizewindows.com/2011/09/web-4-0-basics/
Case Assignment
After reading the course materials, write a 3- to 4-page paper on the following question:
How will the Web 3.0 transformations be used in business? What are the benefits of W3.0 to consumers?
Assignment Expectations
Your paper should be 3–4 pages long. Take a definite stand on the issues, and develop your supporting argument carefully. Using material from the background information and any other sources you can find to support specific points in your argument is highly recommended; try to avoid making assertions for which you can find no support other than your own opinion.
Provide proper citations for any material you reference from other sources. Follow the Student Guide to Writing a High-Quality Academic Paper for help in structuring and developing your paper.
You will be particularly assessed on:
Your ability to see what the module is all about and to structure your paper accordingly.
Your informed commentary and analysis—simply repeating what your sources say does not constitute an adequate paper.
Your ability to draw on a range of sources, and to establish your understanding of the historical context of the question.

The major breakthrough contributing to the development of Web 3.0 is semantic content for Web pages and ontologies for querying. Semantic content will use semantic languages such as Resource Description Framework (RDF), Extensible Markup Language (XML), Web Ontology Language (WOL), and Extensible HTML (XHTML) to provide description for Web documents. Ontologies are statements defined in semantic languages for computers to process knowledge like humans—by deductive reasoning and inference. Therefore, Web 3.0 would provide more meaningful searches and personalized results for the user. The World Wide Web Consortium (W3C Semantic Web) heads a collaborative circle of developers, experts, and interest groups addressing Web solutions and the Semantic Web in general. The Semantic Web will factor more than the human element into searches. It will make searches more personalized and more comprehensive. For example, in the field of law, Web 3.0 will change the way attorneys will research, produce, and present documents. Data on the Internet is essentially tagged, and it will be combined with information from various other sources to associate similarities to a case or research topic. In the medical field, Web 3.0 will improve collaboration for diagnostics and the adoption of best-of-breed practices for health care professionals all over the world. Medical content will be accessible through Internet repositories for adaptive data mining. In essence, research will be easier, all-inclusive, and better-rounded for the researcher. Two of the goals of Web 3.0 are adaptability and the use of natural language to express complex queries. A new approach called “Responsive Web Design” (RWD) is becoming popular among website developers to enrich the navigation experience and to allow adaptive screen views for all types of mobile devices. Users will continue to build the next layer of intelligence through our individual contributions to the Web. The following sites explain the Semantic Web application to medical endeavors and e-learning. Jessen, W. (2012). Web 3.0 and predictive, preventive, and personalized medicine. Highlight Health. Retrieved from http://www.highlighthealth.com/healthcare/web-30-and-predictive-preventive-and-personalized-medicine/ Giannakos, M., & Lapatas, G. (2010). Towards Web 3.0: Concept for collaborative e-learning. Retrieved from http://ntnu-no.academia.edu/MichailGiannakos/Papers/396841/Towards_Web_3.0_Concept_for_Collaborative_E-Learning SLP 3 Assignment After reviewing the course materials, submit a 2- to 3-page paper that answers the following question: What have been the contributions of Web 3.0 to e-learning so far? How can we use the latest technologies to work for educational systems? Be creative in your answer. SLP Assignment Expectations Your paper should be 2–3 pages in length, and reflect your personal experiences with the timeline. The important part of all these project assignments is to carefully assess your own experiences with the topic, and then reflect critically on what you might have learned about yourself and about situations through this assessment process. The more that you can use the exercise to develop personal implications for your growth as a potential business person as well as an Internet-savvy individual, the more value you will get out of the exercise.

The major breakthrough contributing to the development of Web 3.0 is semantic content for Web pages and ontologies for querying. Semantic content will use semantic languages such as Resource Description Framework (RDF), Extensible Markup Language (XML), Web Ontology Language (WOL), and Extensible HTML (XHTML) to provide description for Web documents. Ontologies are statements defined in semantic languages for computers to process knowledge like humans—by deductive reasoning and inference. Therefore, Web 3.0 would provide more meaningful searches and personalized results for the user. The World Wide Web Consortium (W3C Semantic Web) heads a collaborative circle of developers, experts, and interest groups addressing Web solutions and the Semantic Web in general.
The Semantic Web will factor more than the human element into searches. It will make searches more personalized and more comprehensive. For example, in the field of law, Web 3.0 will change the way attorneys will research, produce, and present documents. Data on the Internet is essentially tagged, and it will be combined with information from various other sources to associate similarities to a case or research topic. In the medical field, Web 3.0 will improve collaboration for diagnostics and the adoption of best-of-breed practices for health care professionals all over the world. Medical content will be accessible through Internet repositories for adaptive data mining. In essence, research will be easier, all-inclusive, and better-rounded for the researcher.
Two of the goals of Web 3.0 are adaptability and the use of natural language to express complex queries. A new approach called “Responsive Web Design” (RWD) is becoming popular among website developers to enrich the navigation experience and to allow adaptive screen views for all types of mobile devices. Users will continue to build the next layer of intelligence through our individual contributions to the Web. The following sites explain the Semantic Web application to medical endeavors and e-learning.
Jessen, W. (2012). Web 3.0 and predictive, preventive, and personalized medicine. Highlight Health. Retrieved from http://www.highlighthealth.com/healthcare/web-30-and-predictive-preventive-and-personalized-medicine/
Giannakos, M., & Lapatas, G. (2010). Towards Web 3.0: Concept for collaborative e-learning. Retrieved from http://ntnu-no.academia.edu/MichailGiannakos/Papers/396841/Towards_Web_3.0_Concept_for_Collaborative_E-Learning
SLP 3 Assignment
After reviewing the course materials, submit a 2- to 3-page paper that answers the following question:
What have been the contributions of Web 3.0 to e-learning so far?
How can we use the latest technologies to work for educational systems?
Be creative in your answer.
SLP Assignment Expectations
Your paper should be 2–3 pages in length, and reflect your personal experiences with the timeline. The important part of all these project assignments is to carefully assess your own experiences with the topic, and then reflect critically on what you might have learned about yourself and about situations through this assessment process.
The more that you can use the exercise to develop personal implications for your growth as a potential business person as well as an Internet-savvy individual, the more value you will get out of the exercise.

Decision trees and the Delphi Procedure STOP! Have you read, studied, and understood all of the course materials, including the Module Home Page and the sources listed under Background Info? If you haven’t, then do so before attempting this Case. As with all Trident courses, you’re expected to provide references and citations. It’s recommended you use the sources listed in the Module. Resist the temptation to browse the Web, looking for “clues.” There’s a lot of confusing stuff out there, and much of it is irrelevant. This Module contains all the information you need. Study it – use it! Case Assignment All land within the municipality of Springfield is zoned for either agricultural, residential or commercial use. You have just purchased a parcel of agricultural land for $20,000 in the expectation that it will be rezoned next year. But the rezoning is controversial, and will be decided by the full City Council rather than just the Zoning Commission. According to your inside sources, there’s a 30% chance the land will be rezoned for commercial use; in that event, you’ll be able to sell the land for $50,000. But the populists on the Council are pushing for more affordable housing; if they win the vote, which your sources think has a likelihood of 50%, then the land will be rezoned for residential use, and you’ll only be able to sell it for $30,000. Of course, the Greens may win, and the land won’t be rezoned at all. In that event, it will still be worth what you paid for it, but no more than that. You’ve just been approached by Mr. Hi Roller. He’s a land speculator like yourself, but he doesn’t have your inside sources. He thinks the land will be rezoned next year, and has offered you $30,000 cash for it, right now. Which alternative should you choose? Explain your decision process in detail. Please read and heed the hints given in Case 1. The same general advice is applicable in this Case, in particular: Read the source materials before beginning. The Case is about decision trees, not flipping real estate. Follow standard format. A cover page, a short discussion, references and citations are all required. Assignment Expectations Provide a table summarizing the factual data. Explain the computations used to obtain the numbers in the table. Present a decision tree. (This may be hand-drawn, but it must be completely legible.) Explain the results of your computations, and how they support your answer. Follow the instructions in the BSBA Writing Style Guide (July 2014 edition), available online at https://mytlc.trident.edu/files/Writing-Guide_Trident_2014.pdf. There are no guidelines concerning length. Write what you need to write – neither more, nor less. Clearly demonstrate your understanding of both the theory covered in the Module, and the particulars of the Case. Provide references and citations. At a minimum, you should reference the course materials. These are referenced in APA format on the Background Info page.

Decision trees and the Delphi Procedure

STOP! Have you read, studied, and understood all of the course materials, including the Module Home Page and the sources listed under Background Info? If you haven’t, then do so before attempting this Case.
As with all Trident courses, you’re expected to provide references and citations. It’s recommended you use the sources listed in the Module. Resist the temptation to browse the Web, looking for “clues.” There’s a lot of confusing stuff out there, and much of it is irrelevant. This Module contains all the information you need. Study it – use it!
Case Assignment
All land within the municipality of Springfield is zoned for either agricultural, residential or commercial use. You have just purchased a parcel of agricultural land for $20,000 in the expectation that it will be rezoned next year. But the rezoning is controversial, and will be decided by the full City Council rather than just the Zoning Commission.
According to your inside sources, there’s a 30% chance the land will be rezoned for commercial use; in that event, you’ll be able to sell the land for $50,000. But the populists on the Council are pushing for more affordable housing; if they win the vote, which your sources think has a likelihood of 50%, then the land will be rezoned for residential use, and you’ll only be able to sell it for $30,000. Of course, the Greens may win, and the land won’t be rezoned at all. In that event, it will still be worth what you paid for it, but no more than that.
You’ve just been approached by Mr. Hi Roller. He’s a land speculator like yourself, but he doesn’t have your inside sources. He thinks the land will be rezoned next year, and has offered you $30,000 cash for it, right now.
Which alternative should you choose? Explain your decision process in detail.
Please read and heed the hints given in Case 1. The same general advice is applicable in this Case, in particular:
Read the source materials before beginning.
The Case is about decision trees, not flipping real estate.
Follow standard format. A cover page, a short discussion, references and citations are all required.
Assignment Expectations
Provide a table summarizing the factual data.
Explain the computations used to obtain the numbers in the table.
Present a decision tree. (This may be hand-drawn, but it must be completely legible.)
Explain the results of your computations, and how they support your answer.
Follow the instructions in the BSBA Writing Style Guide (July 2014 edition), available online at https://mytlc.trident.edu/files/Writing-Guide_Trident_2014.pdf.
There are no guidelines concerning length. Write what you need to write – neither more, nor less.
Clearly demonstrate your understanding of both the theory covered in the Module, and the particulars of the Case.
Provide references and citations. At a minimum, you should reference the course materials. These are referenced in APA format on the Background Info page.

Complete the second round of a three-round Delphi decision-making exercise, following the detailed example cited in the Home Page discussion. As before, you may copy and/or adapt verbiage from the example without citing it. SLP Assignment Expectations The SLP writeup should consist of: The Letters to the Participants, which include Thanks for their participation A summary of their first-round responses An invitation to submit the second round of responses, modified in light of what has been said so far. The second-round responses of the participants, edited to remove identifying information (such as email addresses). Follow the instructions in the BSBA Writing Style Guide (July 2014 edition), available online at https://mytlc.trident.edu/files/Writing-Guide_Trident_2014.pdf. There are no guidelines concerning length. Write what you need to write – neither more, nor less. In the SLP ONLY, references and citations are NOT required. However: If you state a fact, express an opinion, or use a turn of phrase that isn’t your own, then you should credit the source, just like you would in everyday conversation. (Example: “As Joan Rivers always used to say, ‘Oh, grow up!’ “)

Complete the second round of a three-round Delphi decision-making exercise, following the detailed example cited in the Home Page discussion. As before, you may copy and/or adapt verbiage from the example without citing it.
SLP Assignment Expectations
The SLP writeup should consist of:
The Letters to the Participants, which include
Thanks for their participation
A summary of their first-round responses
An invitation to submit the second round of responses, modified in light of what has been said so far.
The second-round responses of the participants, edited to remove identifying information (such as email addresses).
Follow the instructions in the BSBA Writing Style Guide (July 2014 edition), available online at https://mytlc.trident.edu/files/Writing-Guide_Trident_2014.pdf.
There are no guidelines concerning length. Write what you need to write – neither more, nor less.
In the SLP ONLY, references and citations are NOT required. However: If you state a fact, express an opinion, or use a turn of phrase that isn’t your own, then you should credit the source, just like you would in everyday conversation. (Example: “As Joan Rivers always used to say, ‘Oh, grow up!’ “)

The case study about Macy’s company Table of Contents (is required with the sections below and page numbers listed) 1. General Information/ Key History on the Company 1/2 pages 2. a. Environmental Analysis-(The process of assessing and interpreting the information gathered through environmental scanning.) 2 pages b. Porter Analysis 2 pages Marketing Strategy (Target Market) 3. Description of Product or Service Strategy 4. Pricing Strategy 5. Advertising and Promotion Strategy 4 pages in marketing section from 3-7 6. Distribution and Logistics 7. Critique Ad/Website/ Social Media for Product or Service 8. Analysis of Major Competitors (S.W.O.T.) compare with other competitor 2 pages 9. Company S.W.O.T. compare with other competitor 2 pages 10. Company Financial Analysis (Financial Ratio Analysis and Discussion is Required) 1 pages 11. Future Trends which may affect product or service ½ page 12. Recommendations for the Future 1 ½ pages 13. Conclusions one paragraph 14. References & Appendices (All items included in appendices must be referenced in the body of the paper.) ( a minimum of 12 to 15 references are needed) You have to write about the competitor in each point that means do not just put the information you have to compare with other competitor the case should be at least 14 pages The work must be writen with simple sentence in order to avoid the grammar mistake and must be your original work

The case study about Macy’s company

Table of Contents (is required with the sections below and page numbers listed)

1. General Information/ Key History on the Company 1/2 pages
2. a. Environmental Analysis-(The process of assessing and interpreting the information gathered through environmental scanning.) 2 pages
b. Porter Analysis 2 pages

Marketing Strategy (Target Market)
3. Description of Product or Service Strategy
4. Pricing Strategy
5. Advertising and Promotion Strategy 4 pages in marketing section from 3-7
6. Distribution and Logistics
7. Critique Ad/Website/ Social Media for Product or Service

8. Analysis of Major Competitors (S.W.O.T.) compare with other competitor 2 pages
9. Company S.W.O.T. compare with other competitor 2 pages
10. Company Financial Analysis (Financial Ratio Analysis and Discussion is
Required) 1 pages
11. Future Trends which may affect product or service ½ page
12. Recommendations for the Future 1 ½ pages
13. Conclusions one paragraph
14. References & Appendices (All items included in appendices must be referenced in the body of the paper.) ( a minimum of 12 to 15 references are needed)

You have to write about the competitor in each point that means do not just put the information you have to compare with other competitor

the case should be at least 14 pages

The work must be writen with simple sentence in order to avoid the grammar mistake and must be your original work